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Notra

GEO analytics platform tracking brand visibility in AI answers; a feature flag moves its visibility classifiers onto Jev booleans.

Projectproduction

Overview

Notra is a production GEO (generative engine optimisation) platform that asks ChatGPT, Claude, Gemini and Perplexity the questions buyers ask, then measures whether a brand is mentioned or recommended, who appears instead, and which content gaps to fill. It offers mention rates, share of voice, competitor tracking, draft generation, AI-traffic attribution through an SDK, agent-readiness audits, a REST API and an MCP server.

Per the list summaries, a NOTRA_JEV_CLASSIFIERS feature flag routes its brand-visibility classifiers off an LLM and onto Jev boolean decisions at a 0.5 threshold, targeting 300 ms p50. The fetched README excerpt does not describe this integration, so the exact questions are inferred. It is for marketing teams measuring presence in AI-generated answers.

What the decision model decides

TypeQuestionAnswers
Yes / noDoes this AI answer mention or recommend the brand?(inferred)true · false

How it works

  1. Run buyer prompts across AI engines and store the answers.
  2. With the flag on, ask Jev boolean questions about each answer.
  3. Treat probability >= 0.5 as true.
  4. Aggregate into visibility and share-of-voice metrics.

Strengths

  • Replaces slower LLM classifiers with fast boolean decisions (target 300 ms p50 per list summary).
  • Feature flag allows gradual rollout.

Caveats

  • Jev integration details come only from list summaries.
  • A fixed 0.5 threshold may not suit every classifier.

At a glance

Type
Project
Status
production
Language
TypeScript
Runtime
Bun, web app, REST API, MCP server
Has code
yes

Use cases and integrations

How curated lists describe it

  • Marketing analytics: production GEO platform whose `NOTRA_JEV_CLASSIFIERS` flag routes brand-visibility classifiers off an LLM and onto Jev `Boolean` decisions at a 0.5 threshold, targeting 300 ms p50.

    yibie/awesome-jev
  • Marketing analytics platform whose feature flag routes brand-visibility classifiers off an LLM and onto Jev boolean decisions.

    hellogumbo/awesome-jev

Frequently asked questions

Where does Jev fit in Notra?

Per the list summary, behind a feature flag that moves brand-visibility classifiers from an LLM to Jev boolean decisions.

What threshold is used?

The list summary says 0.5.

What is GEO?

Measuring and improving how a brand appears in answers from AI engines.

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